• Business,  Tips

    Make Your Products POP!

    You may make a delicious loaf of artisan bread, or killer macrons, but if the photos of your products are not appetizing people may not buy from you. I can’t recall how many times I’ve viewed some very talented people’s baked goods and thought to myself, if only they would buy a background and use a couple apps to really make their pictures pop. When you are selling by using photos on social media as a main way to grab people’s attention, you want to make sure that your photos actually grab their attention and make their mouth water! Before I became aware of backdrops and before iPhone’s had photography…

  • Business,  Kentucky Cottage Food Law,  Tips

    Know Your Worth, Pricing For Your Home Baking Business

    One of the most difficult aspects of starting a home baking business is knowing how much to charge. When you first start out you may not have the knowledge or the confidence that someone with more experience has, and you may feel as if you shouldn’t charge what you are worth. Let’s explore the pros and cons of pricing in the baking world. First, know that you cannot compete with a commercial bakery or big box store prices. If a potential customer comes to you with an idea, or wants something for below what it costs you to make it, then let it go. I will gladly tell customers with…